Calling all witches and wizards! A magical destination awaits you in the heart of New York City. The Harry Potter New York store brings the enchanting world of Hogwarts to life at 935 Broadway, right next to the iconic Flatiron Building.
This flagship store offers the largest collection of Harry Potter and Fantastic Beasts products in the world. You'll find everything from pocket-friendly trinkets to rare collectibles that will make any fan's heart skip a beat. But it's not just about shopping - the store provides an immersive experience that will transport you straight into the Wizarding World.
As you explore the store, you'll encounter breath-taking designs, exciting interactive elements, and exclusive products that can't be found anywhere else. Whether you're a seasoned Potterhead or new to the magical realm, Harry Potter New York promises an unforgettable adventure that goes beyond your typical retail experience.
Key Takeaways
- You can visit the world's only official Harry Potter flagship store in New York City
- The store offers interactive experiences and exclusive products for fans
- You'll find a mix of affordable items and rare collectibles in a magical setting
Discover the Magic
The Harry Potter New York store brings the Wizarding World to life. You'll find amazing products and themed areas that make you feel like you've stepped into Hogwarts itself.
Wizarding World Products
At the Harry Potter flagship store, you can find a wide range of magical items. Wands, robes, and house merchandise let you show off your Hogwarts pride. Replicas of props and artifacts from the films are available for collectors.
You can also pick up treats like Chocolate Frogs and Bertie Bott's Every Flavor Beans. Books, games, and puzzles provide entertainment for wizards of all ages. Don't forget to check out the clothing and accessories to dress like your favorite characters.
Exclusive New York Lines
The store offers many Harry Potter New York exclusives you can't find anywhere else. Special edition wands are crafted just for this location. Limited run clothing and accessories feature unique New York-inspired designs.
Collectible items like pins, keychains, and ornaments make great souvenirs of your visit. You can even find exclusive Funko Pop figures of characters in New York-themed outfits.
Themed Shopping Areas
The store is divided into magical themed shopping areas. In the wand shop, you can choose from hundreds of designs or get personalized assistance finding your perfect match.
The House of MinaLima showcases graphic art from the films. Honeydukes offers all sorts of wizarding sweets. The Personalisation Area lets you customize items with your name or house colors.
Don't miss the giant model of Fawkes the phoenix hanging overhead as you explore each enchanted corner of the store.
Interactive Wand Experiences
The Harry Potter New York shop offers magical wand experiences that bring the wizarding world to life. You can test wands, explore a themed shop, and capture enchanting photos.
Interactive Wand Table
At the interactive wand table, you can put different wands to the test. The table glows blue like a Pensieve, inviting you to pick up a wand and try it out. As you wave the wand, magical effects appear on the table's surface.
You might see sparks, swirls of light, or other mystical reactions. Each wand produces unique effects, mimicking how wands choose their wizards in the Harry Potter stories.
The table lets you try wands inspired by different characters from the series. You can even test wands exclusive to the New York shop.
The Noble Collection Harry Potter Illuminating Wand
Bring a touch of magic to your collection with this enchanting wand that lights up with a flick
Product information
$24.00
Product Review Score
4.16 out of 5 stars
99 reviewsProduct links
Magical Photo Opportunities
The wand shop area offers several chances for magical photos. You might spot character Patronuses moving through trees in the background. Keep an eye out for Dumbledore's Phoenix Patronus, a special effect unique to this location.
The shop's decor provides a perfect backdrop for wand-wielding poses. You can pretend to cast spells or recreate famous scenes from the movies.
Don't forget to look for hidden magical creatures or symbols in the shop. They can add an extra touch of magic to your photos.
Wand Shop Exploration
The wand shop section lets you browse over 50 different wands for purchase. You'll find replicas of wands used by Harry, Hermione, Ron, and other beloved characters.
The shop also offers wands inspired by the Ministry of Magic and other magical institutions. Look for special edition wands, like those featuring the Golden Snitch.
As you explore, you'll notice the shop's detailed design. Wand boxes line the walls, and magical artifacts add to the immersive atmosphere. The space truly captures the wonder of stepping into Ollivanders for the first time.
The Art and Design of Harry Potter
The Harry Potter New York shop showcases stunning visual elements from the wizarding world. You'll find magical graphic art, unique artifacts, and eye-catching displays that bring the films to life.
House of MinaLima
MinaLima, the design studio behind the Harry Potter films' graphic props, has a dedicated space in the shop. You can explore their creative work up close. The studio's founders, Miraphora Mina and Eduardo Lima, crafted iconic items like the Daily Prophet newspaper and Quibbler magazine.
Their attention to detail is amazing. You'll see intricate letterheads, magical books, and colorful posters. Each piece tells a story and adds depth to the Harry Potter universe.
The House of MinaLima area lets you step into their creative world. You can browse and purchase art prints of their designs.
Graphic Art Collections
The shop features an impressive collection of graphic art from the films. You'll find posters, maps, and illustrations that capture the magic of Harry Potter's world.
Some highlights include:
- Wanted posters of notorious wizards
- Beautifully illustrated Hogwarts house crests
- Magical creature identification charts
- Quidditch team logos and match posters
These pieces showcase the rich visual style of the Harry Potter universe. You can buy many of them as high-quality prints to decorate your home.
The Noble Collection Harry Potter Magical Creatures: No.1 Hedwig
Meet Hedwig, your loyal snowy owl companion, ready to add a touch of magic to your collection
Product information
$20.00
Product Review Score
4.18 out of 5 stars
51 reviewsProduct links
Unique Artifacts and Displays
The New York shop houses many one-of-a-kind items from the films. You'll see props, costumes, and set pieces that bring the magic to life.
Some notable displays include:
- Wand boxes from Ollivanders
- Replica potions and ingredient jars
- Magical creatures like Fawkes the phoenix
- Authentic-looking textbooks and spell books
These artifacts are carefully arranged to create immersive scenes. You can peek into Hogwarts classrooms or imagine yourself shopping in Diagon Alley.
The shop also features interactive elements. You can try your hand at wand-choosing or snap photos in front of iconic backdrops.
More Than Just Shopping
The Harry Potter New York shop offers magical experiences beyond retail. You can immerse yourself in virtual worlds, join special events, and connect with other fans online.
Virtual Reality Experiences
Step into the wizarding world through cutting-edge virtual reality experiences. You can fly on a broomstick over Hogwarts or battle Death Eaters in Chaos at Hogwarts. These VR adventures use state-of-the-art technology to make you feel like you're really there.
The experiences last about 5-7 minutes each. You need to book a time slot in advance. Prices start at $34 per person. Age and height restrictions apply for safety reasons.
Flagship Store Events
The Harry Potter New York store hosts special events throughout the year. You might meet actors from the films, attend book launches, or join themed parties. Past events have included wand dueling workshops and Quidditch demonstrations.
Check the store's website or sign up for their newsletter to stay informed about upcoming events. Some are free, while others require tickets. Popular events can sell out quickly, so book early.
Online Community Engagement
You can stay connected with the store and other fans even when you're not there in person. Follow Harry Potter New York on Facebook and Instagram for behind-the-scenes content, product updates, and fan art features.
Join the official Harry Potter Fan Club for exclusive perks and content. Members get early access to some events and products. The store's website also has a blog with articles about the wizarding world and fan spotlights.
You can share your own photos and experiences using the hashtag #HarryPotterNY. The store often reposts fan content, giving you a chance to be featured.
